We do things DIFFERENT.
What We Do.
Strategize
We are experts at creating individualized PR, Brand, and Organic Marketing Strategies that captivate & convert.
Execute
We work hard, fast, and are relentlessly proactive in the pursuit of your success.
Deliver
We don’t stop (won’t stop) until we deliver results that make a true impact on your bottom line.
How We Do It
Brand Positioning
& Messaging
We create unified and effective external brand positioning and messaging across all company verticles (B2B + DTC). We collaborate with all extensions of our client’s marketing team to ensure seamless integration & execution.
Media Relations
& Earned Press Securement
We leverage our extensive media connections to secure placements across all mediums – Podcasts, Digital, Print, TV, and Radio.
Events, Press Trips & Partnership Curation
We provide strategic event planning & press trip coordination, aligned partner outreach, and newsworthy activation ideation & creation.
Award Discovery & Submission
We discover, submit, manage, and amplify relevant local, industry, national, and global awards and accolades.
Reputation Management
We craft proactive messaging, draft reputation-critical responses, monitor media coverage & trends, and help create key partner communications.
Influencer Engagement & Campaign Management
We strategize and manage influencer engagement campaigns from start to finish.
LinkedIn Account Management
We can create content for and manage all company and key executive LinkedIn accounts. This is generally a lever we pull when it’s a key tactic in a thought leader or exposure strategy.
Multi-Agency Management & Collaboration
We are a Pro-Collaboration Agency. Unlike many firms who operate in silos, we welcome partnerships with your outside firms (and have vetted partners ourselves if needed - such as SEO, PPC, SMM, etc.) to ensure all of our efforts are unified in pursuit of your success.
Executive & Thought Leader Elevation
We secure expert source and speaking opportunities for key executives, manage assets, create and ghostwrite bylines, and coordinate appearances. .
Meet YOUR Team
We are a top-tier PR & communications agency that empowers businesses to reach their full potential. We strive to do great work, get great results, and work with great people so we can all live great lives.
About Lexie
Featured in outlets such as Entrepreneur, Business Insider, NASDAQ, Crunchbase, and Create & Cultivate, Lexie Smith is a highly skilled and sought-after public relations expert regarded as one of the best in her field. Over the course of her 13+ year career, Smith has held senior and executive roles in PR agencies, pioneered and ran in-house PR departments, and most recently served as a VP at one of the ‘Fastest Growing Companies in America’ (Inc. Magazine & Financial Times). Additionally, she has been a speaker at conferences and universities worldwide and coached hundreds of entrepreneurs and professionals.
Today, Smith is a 3X entrepreneur and serves as the Founder and CEO of GROWTH MODE Agency where she has intentionally assembled a supporting team of go-getters equally as dedicated to securing client results as she. GROWTH MODE clients have been featured in outlets such as Forbes, GMA, TechCrunch, Wired, Goop, Vogue, Refinery29, Travel & Leisure, Morning Brew, Elle, and Oprah, amongst many others.
GROWTH MODE Team
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MEGHEN PECK
PR ACCOUNT MANAGER
Our resident word magician, idea maven & private media detective, Meghen will be managing the day-to-day of your account and on the front lines of strategy execution!
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EMILY MERRELL
DIRECTOR OF PARTNERSHIPS
Our networking , partnership & event queen - the founder of her very own networking community, Emily helps cultivate strategic partnerships for our clients.
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EVELYN PEREGRIN
PR ASSISTANT & OPERATIONS COORDINATOR
Our writer, PR pro, and administrative ninja helping make the PR magic happen behind the scenes and ensuring all operations run seamlessly. -
LEANNE MAALA
SOCIAL MEDIA MANAGER
Our social media wizard helping narrate, visualize, and share our client’s top-line stories for bottom-line results across all social brand channels. -
CEILI GATLEY
CONTENT PRODUCER & MANAGER
Our in-house podcast producer and manager helping generate strategic audio content, managing media relationships
Learn About Our
LEVERAGE 7 PR METHODOLOGY
PR is about so much more than just press. It’s so much more than just the “professional maintenance of a favorable public image”.
It’s so much more than just establishing “authority.”
IT’S. SO. MUCH. MORE.
PR focuses on how we interact with the public.
It focuses on how we connect with our customers.
How we foster relationships within our industries.
How we engage within our own communities, and within new communities.
How we collaborate with the media – traditional and emerging.
How we lead and relate to our teams (from the bottom to the top.)
PR, as defined here at GROWTH MODE, “is how we cultivate opportunities through strategic and authentic relationship building and maintenance.”